Infor Orbis gets recognition for 2014 Marketing Resource Management

Infor has announced that Infor Orbis was selected as a Leader in the 2014 Marketing Resource Management (MRM) Gartner Magic Quadrant for its MRM solution. The report evaluates vendors based on ability to execute and completeness of vision.

Infor Orbis MRM helps organizations to plan, execute and monitor multi-channel marketing campaigns and provides digital asset management, resource management, project management, budget and cost tracking, creative approval processing, capacity planning, and analytics.
 
“We believe this Gartner Leader placement is proof that the hours and investment dollars we put into our Infor CRM suite of applications are being recognized by our peers, current customers and prospects. We have a strong go-forward innovation plan for further improving our MRM applications, and we are currently working with the industry-specific teams at Infor to build solutions for healthcare, public sector, distribution and fashion, to ultimately help our customers better engage and make more effective decisions,” said George Wright, SVP & GM, CRM, Infor. 

This is the third consecutive year that Infor Orbis MRM has been positioned in the Leaders quadrant.